Retention
EDSA RAS Loyalty Engine
Turn customer actions into reasons to come back.
EDSA RAS Loyalty Engine enables points-based loyalty programs, earning rules, customer wallets, reward catalogs, redemption flows, and loyalty analytics.
What this product does
EDSA RAS Loyalty Engine enables points-based loyalty programs, earning rules, customer wallets, reward catalogs, redemption flows, and loyalty analytics.
Best for: Brands that want to increase repeat purchase, retention, engagement, and customer lifetime value with configurable incentives.
Subscription product description
Create points-based loyalty programs with earning rules, customer wallets, rewards, redemption flows, and loyalty analytics for client websites.
Use this page as the PayPal product URL for EDSA RAS - Loyalty Engine.
Included capabilities
- Points-based loyalty program configuration.
- Earning rules for purchases, signups, newsletter opt-ins, referrals, and custom events.
- Customer wallets with balances and transaction history.
- Rewards catalog for discounts, free shipping, and custom rewards.
- Redemption, coupon assignment, expiration, and loyalty reporting.
Business outcomes
- Increase repeat purchases and customer engagement.
- Reward behaviors that support revenue and retention goals.
- Give clients visibility into loyalty performance and redemption activity.
How customers activate it
- Create or access a RAS account through the secure client portal.
- Select the approved module package and complete checkout through PayPal.
- Configure the module inside RAS for the correct organization, site, domain, and rules.
- Install or keep the shared RAS pixel on the client website: https://www.edsa.dev/ras.js.