EDSA RAS ProductLift
Promote the right products in the right moments.
EDSA RAS ProductLift helps teams manage product merchandising blocks, targeted placements, campaign product sets, and product-level performance reporting from the shared RAS pixel.
What this product does
EDSA RAS ProductLift helps teams manage product merchandising blocks, targeted placements, campaign product sets, and product-level performance reporting from the shared RAS pixel.
Best for: Brands that want to improve product discovery, promote priority items, highlight offers, and guide shoppers from browse behavior toward purchase intent.
Subscription product description
Create targeted product merchandising placements with product catalogs, page targeting, widget rendering, click tracking, and performance reporting for client websites.
Use this page as the PayPal product URL for EDSA RAS - ProductLift.
Included capabilities
- Site-level product catalog with image, price, badge, and description fields.
- Configurable placements for product recommendations, featured products, offers, and campaign blocks.
- Targeting by URL pattern, device, UTM source, and visitor segment.
- Product click, placement view, add-to-cart, conversion, and revenue tracking.
- Shared ras.js delivery so clients do not need custom theme changes for every campaign.
Business outcomes
- Improve product discovery on high-intent pages.
- Give marketing teams faster control over featured products and offer blocks.
- Measure which merchandising placements actually move shoppers forward.
How customers activate it
- Create or access a RAS account through the secure client portal.
- Select the approved module package and complete checkout through PayPal.
- Configure the module inside RAS for the correct organization, site, domain, and rules.
- Install or keep the shared RAS pixel on the client website: https://www.edsa.dev/ras.js.